Skylark Holdings GROUP REPORTS JULY SALES GROWTH, EXPANDS PROMOTION CAMPAIGNS
TOKYO, Aug 06 (Pulse News Wire) – Skylark Holdings CO.,LTD. (3197.T) reported robust sales growth across its store network in July, with total revenue up 105.2% compared to the same period last year.
Existing stores also saw a positive trend, with revenue increasing by 101.9%. Customer traffic grew by 98.8%, contributing to higher average spending per customer, which rose by 103.1%. The company continued its expansion efforts, adding six new outlets, including four shinbachi dining halls and one shabu leaf restaurant. Additionally, five existing locations underwent renovations or conversions, such as four zasan udon shops and one dianxin tianshen outlet. Overseas operations remained stable, maintaining 122 units.
Promotional activities included limited-time menu offerings and digital campaigns aimed at boosting summer sales. Skylark launched various initiatives, such as free large portions at Gast restaurants and a cold noodle promotion at Bamiyan outlets. The company also introduced a loyalty point campaign and collaborated with movie franchises to attract family customers during the holiday season. Skylark further enhanced its digital capabilities by integrating QR code payments on its delivery website and revamping its takeout site to improve user experience. In recognition of its sustainability efforts, the group received the highest possible rating of 5.0 in FTSE Russell's ESG assessment, placing it among the top three companies globally.
