TOKYO, Mar 31 (Pulse News Wire) – Shanon INC. (3976.T) reported strong fourth-quarter results, achieving its highest-ever operating profit due to cost controls and legacy asset restructuring.
Revenue reached a record high, driven by the marketing cloud business which accounted for 64% of total sales. The company also saw a significant increase in subscription revenue, boosting stock sales to 64%. Looking ahead, Shannon plans to focus on expanding its customer base and increasing market share in the native marketing automation (MA) sector.
The firm aims to achieve top position in the domestic MA market through strategic partnerships and product enhancements. Additionally, the company expects continued growth from its marketing cloud services, targeting a robust annual recurring revenue (ARR) of 17 billion yen. Key risks identified include intensified competition in the MA market and potential technological disruptions.
Shannon remains vigilant, implementing measures to mitigate these challenges while pursuing sustainable profitability.
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