TOKYO, Apr 13 (Pulse News Wire) – PR Times Corporation (3922.T) outlined its ambitious goals for 2030, aiming for operating profit of ¥70 billion and EBITDA of ¥75 billion. Despite achieving its 2025 target of ¥35 billion in operating profit, the company faces challenges in expanding user base and enhancing service utilization rates.
In 2025, PR Times saw significant growth but fell short of targets in several key areas. Utilization among domestic companies reached 73%, falling short of the 80% goal.
Additionally, media engagement rates remained below expectations, reaching only 60%. For the next phase, PR Times plans to focus on deepening partnerships with major enterprises and improving service offerings through advanced AI technology.
The company also aims to expand into new markets and enhance profitability across various segments, including Jooto and Tayori, targeting sales of ¥22.00 trillion and ¥25 billion respectively by 2030.
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