TOKYO, Mar 13 (Pulse News Wire) – Hatena CO.,LTD. (3930.T) reported revenue of ¥646 million for the second quarter ending July 2026, down slightly compared to the same period last year.
Operating profit was ¥136 million, ordinary profit reached ¥146 million, and net profit stood at ¥100 million. The company highlighted progress in its technology solutions division, particularly noting positive growth trends for Mackerel despite previous declines. New services such as "Comic Growth powered by GigaViewer" and "ask toitta" have been launched and are showing promising results.
However, challenges remain in the content marketing sector due to increased competition from generative AI tools. Looking ahead, Hatena expects continued investment in scaling up its SaaS offerings and expanding support for publishers' digital transformation initiatives. The company also plans to explore opportunities within the Web3 space through its involvement in the public blockchain project JOC.
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