Bank of Innovation,Inc. [4393.T]
TOKYO, Jun 23 (Pulse News Wire) – Bank Of Innovation,inc. (4393.T) disclosed today that its newly launched "Memoriam Web Store" has garnered significant interest from shareholders and investors since its release on June 15, 2026.
The Web Store allows users to purchase game currency "Crystals" via their browsers, offering various Crystal packs along with special limited-time offers. Each Crystal is priced at ¥1. As of now, approximately half of daily revenue comes from transactions through the Memoriam Web Store, contributing to reduced settlement costs compared to app store purchases and expected to boost operating profit.
Additionally, the company introduced promotional measures such as free gifts for all logins and a credit card payment campaign, which enhances customer engagement and rewards customers with additional Memoria Points up to 11% times the usual rate based on their spending. However, the shift towards the Web Store could impact sales rankings reported by app stores, potentially lowering the visibility of Memoriam's performance metrics on those platforms. Despite this, the game has shown stable growth in active user numbers, paying players, and retention rates over recent months.
Bank of Innovation plans to continue enhancing the convenience of the Web Store and implementing strategic campaigns to further improve profitability and user satisfaction.
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