TOKYO, Apr 23 (Pulse News Wire) – AltPlusInc. (3672.T) resolved today during its board meeting to launch a sweet select shop operation business through franchising with Twenty-Four Corporation, a subsidiary of Okazaki Holdings Co., Ltd.
The move aims to maximize IP value and diversify revenue opportunities. The new venture involves operating '24 Sweet Shops' across Japan, featuring over 400 ice cream and dessert selections curated by Twenty-Four Corporation, along with original sweets developed using AltPlusInc.'s intellectual properties. Initial expenses for franchise fees and preparation costs are estimated at approximately ¥4 million.
Testing sales will commence soon, followed by promotional activities via social media platforms to gather data on sales trends and customer needs. The company's business promotion department will oversee this initiative. AltPlusInc.
Plans to analyze the results of the test phase to evaluate profitability and operational feasibility before fully expanding the business in May 2026.
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