TOKYO, Jun 15 (Pulse News Wire) – Abc CO.,LTD. (8783.T) announced today the launch of its new media live event business, CPJ STUDIOS, through its joint venture Crawford Production Japan.
This initiative marks the first phase of the company's "Combat Entertainment 3.0," aiming to connect the value of Japanese fighting sports and fighters to global markets via media, live events, sponsorships, and licensing. CPJ STUDIOS has completed recording its first episode and plans to release it globally in English and Japanese across video platforms and social networks. The project also includes fighter IP production, live events and experiences, and sponsorship opportunities. Revenue streams will consist of program production income, ticket sales, experience fees, advertising, and rights and license fees.
Key partners in this endeavor include Ryan Garcia as the strategic ambassador and RIZIN MMA fighter Masaru Hiramoto as domestic ambassadors. The company sees this as the starting point for a three-stage value creation process—mediaization, IPization, and digital assetization—and expects to announce further developments based on progress. Regarding impact on future earnings, while the initial effect on the fiscal year ending August 2026 is expected to be minor, the influence on subsequent periods will depend on the concrete revenue generation strategies developed as the business progresses. Abc CO.,LTD.
Views this as part of its long-term growth strategy and will promptly disclose any significant developments related to the business progress and performance impacts.
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